Trustpilot is a leading review collection platform, but its pricing starts at $250/month and it only displays Trustpilot reviews. A complete side-by-side comparison of features, pricing, AI capabilities, and integrations to help you decide.
| Feature | Prooflio | Trustpilot |
|---|---|---|
| Free plan | Yes — 50 reviews | No |
| Starting price | $0/mo | $250/mo |
| Multi-platform aggregation | 10+ sources | Trustpilot only |
| AI theme clustering | Yes — automatic | Limited |
| SWOT reports | Yes | No |
| Weekly AI brief | Yes | No |
| Embeddable widgets | Wall of Love, carousel, badge, card | Basic widgets |
| Video testimonials | Yes — branded forms | Limited |
| Competitor tracking | Yes | No |
| API access | Growth plan+ | Enterprise only |
| Slack integration | Native | Via Zapier |
Trustpilot's entry pricing starts at $250/month and balloons quickly with seats and review volume. Prooflio's Starter plan is $29/month with 500 reviews. The Growth plan at $79/month covers most SaaS startups for under a third of Trustpilot's entry cost.
If you're tracking G2, Capterra, ProductHunt, Amazon, and Google in addition to Trustpilot, you need aggregation. Trustpilot only shows Trustpilot reviews. Prooflio pulls from 10+ platforms into one dashboard.
Trustpilot is essentially a review collection and display tool. Prooflio adds AI theme clustering, SWOT reports, weekly briefs, and sentiment scoring — turning raw reviews into actionable intelligence.
Yes. Connect your Trustpilot domain and Prooflio will pull your existing reviews automatically. CSV import also supported.
Prooflio reads publicly available Trustpilot reviews via Trustpilot's public review pages. For collection campaigns directly into Trustpilot's verified program, you would still use Trustpilot's collection tools.
Yes. Prooflio aggregates reviews — it doesn't move them. Your Trustpilot reviews stay on Trustpilot, your Google reviews stay on Google. Prooflio just gives you a unified view and analysis.
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